Blogging and social media

When you love blogging but social media…


With a one month old blog, facing the first problem is just writing the blog post is not enough if you are not aware of the relationship between blogging and social media.

Yes, you got it, this post is about stating the bonding of blogging with social media promotion. If there is no one reading out your hard written post then half of the purpose diminishes there only. Right! That’s why social media is essentially doing the purpose of promotion of your blog post. And this information helped my new blog also.

Now, the next thing that I came to know that how the different social medias will help you in generating the traffic towards your site. Here are the general guidelines that makes us easier for us to use the various platforms of social media:

Twitter: News, blog posts, and GIFs
Facebook: Videos and curated content
Instagram: High-res photos, quotes, Stories
LinkedIn: Jobs, company news, and professional content
Pinterest: Infographics and step-by-step photo guides

Social media can be used to accomplish marketing objectives and brands use social media marketing strategies for the following purpose :

1.Engage with their target audience
2.Build a community of loyal brand followers
3.Provide on-the-spot customer service
4.Distribute branded content
5.Build a community of loyal brand followers
6 Promote product discounts/offers
7.Drive relevant traffic to a company website
8.Increase qualified leads and sales

Each social media network has an specific purpose on which they primarily works and writing on the behalf of Search Engine broke down the various social media networks into their proper classes:

SEO and Authorship Platforms: Google+
Location-Based Networks: Foursquare, Yelp
Niche Networks: Reddit
Image-Based Platforms: Pinterest, Instagram,Tumblr
Disposing of all or Kitchen Sink” Platforms: Facebook, Twitter
Video Networks: Vimeo, YouTube
Professional, Business-Focused Networks: LinkedIn

Based on their research, SproutSocial reported the following overall breakdown of adult social media usage:

79% of adults use Facebook
32% of adults use Instagram
31% of adults use Pinterest
29% of adults use LinkedIn
29% of adults use messaging apps
24% of adults use auto-delete apps
5% of adults use anonymous apps

Hope, all the stats and information collected above, will really help the new born bloggers.

What do you say, which social media is working for you and how can we promote the different stuff of blogs to different platforms of social media.

All the best for the new bloggers!

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